COS is marking its 10th anniversary with the 10 Collection, a capsule for men, women and children. The brand, which operates 201 stores worldwide, entered four new markets in 2016, including the Czech Republic, Romania, Latvia and Malaysia. Israel is set to bow this year. Karl-Johan Persson, chief executive officer of parent H&M, said COS expects continued rapid expansion for 2017.
COS, which in 2007 bowed in London, exudes a quiet strength with precise architectural silhouettes in muted or dark colors. For 10 Collection, COS plumbed furniture design for ideas.
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