NEW YORK — The lid is about to be blown off the simmering Brazilian beauty market. And a group of beauty veterans plan to be at the center of the boom.
Last week, Brasil Beauté — led by Paul Block, a former chairman and president of Revlon International; Renaud Dutreil, former chairman of LVMH America, and Joe Lago, former partner of the fashion brand Ellus — took over ownership of the Agua de Cheiro personal care chain from Henrique Pinto, owner of the Globalbras Group. Pinto rolled a minority interest of his holdings into the new company. Further terms of the deal were not disclosed. Currently, the 800-unit chain stocks its proprietary brands in stores averaging 350 square feet.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)