NEW YORK — It is no longer enough to simply have a mass market mineral line.
Just ask Lisa Yarnell, president and chief executive officer of Jane Cosmetics. Her company was among the first to go mass with minerals with the launch of Be Pure. Sales soared, but she quickly saw a bevy of competitors join her on mass shelves. She knew she needed an encore.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)