NEW YORK — Daniella Vitale, chief operating officer and senior executive vice president of Barneys New York, stressed the importance of operations to a group of graduate students at LIM College here.
“It’s not necessarily the glamorous part of the job,” she said. “The operations of a company, that includes the physical [stores] and the e-commerce channel, is the backbone of the company. If the product’s not delivered on time or the POS system doesn’t work or the Wi-Fi doesn’t work” the customer’s experience suffers, said Vitale.
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