PARIS — Dior has unveiled a host of new products for spring, and at the center of its innovations is a new development in skin-care research, to be deployed via the relaunch of the core Capture Totale franchise in January.
Its new formula includes Secale-C, a molecule developed based on stem-cell research at Dior’s in-house laboratories.
Secale-C is based on a grain extract that targets the deepest layers of the epidermis, reinforcing the regenerative power of cells and rebuilding the “biological seams” between them, according to the brand.
The relaunched products include Capture Totale Multi-Perfection Creme, Serum and Eye Treatment, and will be housed in new “jewelry box” packaging to give a more sophisticated feel, with a gold-colored cap and click closure. The cream will retail for $155 in the U.S., the 50-ml. serum for $196 and the eye treatment for $93.
Spring will also be a colorful one for Dior, with makeup innovations including the renovation of the popular Dior Addict lip gloss offer. For the fashion-show-inspired DiorShow line, the brand will introduce a curl-enhancing mascara as well as a first line of mono eyeshadows.
Dior Addict Gloss will replace the Dior Addict Ultragloss line in March worldwide, with a range of 43 shades, of which 24 will be available in any given market. In the U.S., it will be priced $29.50.
The glosses, which include polarized glass micro-particles to reflect light and enhance shine, come in three effects — shimmer, pearly and pure.
The line is supported by advertising featuring Dutch model Daphne Groeneveld wearing designs from Raf Simons’ first couture collection for Dior.
For DiorShow, the Iconic Overcurl mascara will launch globally in February. A curved brush and wax and oil formula aim to create a dramatic backstage look adding volume and curl.
DiorShow Iconic Overcurl will be exclusive to Sephora in the U.S., priced $28.50, and will roll out across the brand’s distribution in other markets.
The launch will be accompanied by DiorShow’s first line of mono eyeshadows in 18 bright, arty shades devised by Dior makeup creative director Tyen, priced $29.
On the fragrance front, the brand is adding a new flanker to the Dior Homme franchise, Dior Homme Cologne, an eau de toilette inspired by the scents of the French Riviera and incorporating notes of bergamot, grapefruit blossom and white musk.
The scent, due to launch in March, is housed in a taller version of Dior Homme’s packaging with white details and is available in 125-ml. and 75-ml. formats. The 125-ml. version will retail for $80 and the 75-ml. for $60 in the U.S. An ad campaign features Jude Law shot by Peter Lindbergh.
Miss Dior, meanwhile, is getting a new eau de toilette version that maintains its original chypré accord and gains a new floral facet with blood orange, neroli and rose essences. The 100-ml. eau de toilette will sell for $98 and the 50-ml. for $75. The March entry will be accompanied by a new Miss Dior body-care line housed in vintage-style white opaque packaging.
On the cusp of makeup and skin care, the Diorskin Nude line will launch in January welcome its first BB Cream, which offers greater coverage than the existing BB Cream in the Hydra Life range, and is available in three shades, priced $44.
“My personal philosophy to beauty is paying attention to oneself. I love to be outdoors, lots of fresh air, trying to take care of yourself as best you can. I always notice that comes through,” says Felicity Jones, the global face of @shiseido-owned @cledepeaubeauteus, which launches today. Head to WWD.com to read more about the actress’ love for beauty and how she prepared for her new role in “The Basis of Sex,” playing the young Ruth Bader Ginsburg. #wwdbeauty (📷: @dandoperalski)
For men’s fall 2018, @giuseppezanotti drew on elements from streetwear, sport, biker, combat and rock ‘n’ roll. Pictured here are a pair of shoes from the collection, featuring zippers, rhinestones, and silver hardware. Head to WWD.com to see a roundup of the accessories from Milan’s men’s fall 2018 shows. #wwdfashion (📷: Andrea Delb)
To celebrate the 25th anniversary of @ralphlauren’s snowboarding collection, the brand is mining its archives. The iconic brand is reintroducing vintage styles and dropping new designs for a color capsule that will be available in Ralph Lauren stores and @openingceremony on January 25. The capsule will consist of 10 pieces, including the Snow Beach Pullover, pictured here, which is a collector’s item that rapper Raekwon wore in Wu-Tang Clan’s “Can It Be All So Simple” video. #wwdfashion (📷: Tom Gould)
For @rochasofficial’s pre-fall 2018 collection, creative director Alessandro Dell’Acqua channeled the sophisticated and intriguing Catherine Denevue in the film “Belle de Jour.” Polished collarless coats, midi skirts, suits and ’60s graphic motifs were all featured in the collection, adding a sense of discreet luxury. See the rest of the photos on WWD.com #wwdfashion
“We tried to produce clothing of that couture quality, but the most daunting part was that we only had a matter of days [to do it],” said costume designer Lou Eyrich, who recreated Gianni Versace’s iconic looks for @americancrimestoryfx. Eyrich searched online retailers and vintage shops for original pieces from the design house and for @penelopecruzoficial, who plays Donatella Versace. Head to WWD.com to read how she created the Versace world. #wwdfashion
Only three months after her stellar debut catwalk season, @kaiagerber has inked her first big design collaboration –– with @karllagerfeld. The collection blends Lagerfeld’s Parisian chic aesthetic and the model’s signature West Coast casual style via RTW, accessories, footwear and more. The #KarlLagerfeldxKaia collection will launch in September with a series of events. Get all the details on WWD.com. #wwdnews #wwdfashion
Harrods plans to remove the famous statue of Princess Diana and Dodi Al Fayed from the bottom of the Egyptian escalators and hand it back to Mohamed Al-Fayed. “We are very proud to have played our role in celebrating the lives of Diana, Princess of Wales and Dodi Al Fayed at Harrods and to have welcomed people from around the world to visit the memorial for the past 20 years,” said Michael Ward, Harrods managing director. “With the announcement of the new official memorial statue to Diana, Princess of Wales at Kensington Palace, we feel that the time is right to return this memorial to Mr. Al Fayed and for the public to be invited to pay their respects at the palace.” More on the news, with reporting by @loreleimarfil, at WWD.com. #wwdnews