Direct marketers of apparel this year are failing to get much bang from their catalogue buck.
A survey by the investment bank of Tully & Holland Inc. revealed a 6.6 percent decline in demand — essentially, orders received by direct marketers — despite a 3.4 percent increase in circulation of catalogues in the apparel sector during the second quarter. The showing put the figure for the first six months at negative 4.4 percent despite an 8 percent increase in catalogue circulation.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"