NEW YORK — The intimate apparel department at the Bloomingdale’s flagship was filled Thursday evening with a mix of curiosity seekers, devotees of retro and fetish-inspired lingerie, and a crush of fans of the boudoir queen of glam, Dita Von Teese.
The celebrated burlesque dancer was on hand to launch her first luxury line of lingerie inspired by the Golden Age of Hollywood at Bloomingdale’s, as well as pose with fans for an autographed photo.
Von Teese stepped out in a custom-made black evening gown with a cut-out bodice that Zac Posen had designed three days earlier for the occasion. The idea, said Von Teese, was to have a carved out bodice on the gown so she could show off her favorite bra for everyone to see called Her Sexellency — a vintage-looking overwire bra encrusted with elaborate jet beading.
“I have an obsession with overwire bras and I collect them. My very first bra was an overwire and I was obsessed about making a modern version of it for my collection,” Von Teese told WWD before the presentation with four retro-styled models.
Von Teese said the idea for Posen’s gown for the Bloomingdale’s affair was hatched at a party for Academy Award-winning actor Jared Leto at the Oscars.
“Zac said let’s just make a dress and cut off the boobs,” said Von Teese.
Asked if she is flattered by the number of fans at the event who were dressed, coiffed and made-up to emulate her sultry, retro look, Von Teese replied: “It’s really become a phenomenon...When I do events in the U.K and Australia, you can see a sea of lookalikes in all shapes and sizes. I like to think its a retro thing and that they are trying to show their diversity. Once, a girl even showed up at a store in San Francisco called Dark Garden wearing a trenchcoat with rope bondage over lingerie. I thought it was pretty cute.”
Regarding other developments, Von Teese told WWD in February that she plans to semi-retire next year and also wants to have a baby. Is she pregnant yet?
“I keep practicing and incorporate lingerie into the program, if you know what I mean...It’s with the same boyfriend [from Chicago] at this point. I’m surprised no one has caught on to who he is, especially since we were sitting together with Jean Paul Gaultier at the Seduction event at Paris Fashion Week.”
She added that she hopes her baby-making sessions come to fruition after her two-week “Strip Strip Hooray” tour in Atlanta, Dallas, Houston, New Orleans and Fort Lauderdale, which runs through April 12.
If not, Von Teese intimated it “could be awkward.”
Exclusive: @britneyspears is continuing to expand her brand. The pop icon, who appears in @kenzo ’s latest campaign, is partnering with Epic Rights to launch a line of branded merchandise. Read @hernameislex ‘s story, link in bio. #wwdnews #britneyspears
The Duchess of Cambridge channeled Princess Diana’s look upon giving birth to Prince Harry, when she and the Duke of Cambridge departed the hospital with the new baby Prince this afternoon in London. #wwdeye #princeofcambridge
The new Prince of Cambridge has arrived! The Duke and Duchess of Cambridge posed with the 8-pound newborn. She wore a look from one of her go-to designers, @jennypackham. Tap link in bio for more. #wwdeye #princeofcambridge
Jewelry label @alisonlou has made a name for itself with fine jewelry that speaks to the Millennial market. Now @twallz21 reports that the label is bringing those playful ideas to a new affordable line of lucite hoops with the launch of Loucite by Alison Lou. Here’s a look from the line modeled by @emrata. #wwdaccessories
@sarahjessicaparker and @gilt are teaming up on a bridal ready-to-wear line. Tomorrow, Parker will launch SJP by Sarah Jessica Parker Bridal — and as part of the launch, Gilt will offer 15 exclusive styles from the SJP by Sarah Jessica Parker footwear collection that were designed to complement the new line. Made out of 10 styles, the line is designed for a variety of occasions, from bridal showers to receptions. Get more details on WWD.com #wwdfashion
A grooming moment between @tanfrance and @antoni last night at the The LGBT Community Center Trailblazer Awards honoring Anna Wintour, Ricky Martin and more. See more photos at WWD.com #wwdeye (📷: @lexieblacklock)
“It was a very surreal feeling. It wasn’t like we were in the studio together coming up with it — it’s more like he discovered it and loved it. I didn’t let myself get my hopes up, but then it happened it was very exciting,” said singer-songwriter @nombe on discovering that @pharrell would be using his song, “Cant Catch Me” on his HBO documentary series “Outpost.” The German-born singer — named Noah MacBeth — talked to WWD about feminism, using art as a platform for political expression and personal style. Read more on WWD.com #wwdeye (📷: @jilliansollazzo)
This season, denim is going west – in influence. Brands like @fathersdaughterla (pictured here), @tommyhilfiger Jeans, @levis and more are opting for raw, top-stitching styles. (Styled by @thealexbadia; 📷: @ryanplett)