By  on February 11, 2013

Are flash-sale sites a flash in the pan?

“It’s definitely a viable concept,” Martin Zagorsek, chief executive officer of Launch Collective, which provides strategic and operational support to fashion and lifestyle companies, said of the members-only e-commerce sites featuring limited-time sales geared to create a sense of urgency in shoppers. “But the format is not a game changer. It’s a great idea, but not nearly as big as all the start-ups and venture capitalists thought.”

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