By  on March 28, 2008

PARIS — Hennes & Mauritz on Thursday said store openings and lower buying costs boosted first-quarter profits by 28 percent, illustrating the Swedish fast-fashion giant’s ability to log impressive growth in a challenging market.

H&M said group profits after taxes in the three months through Feb. 29 reached 2.94 billion Swedish kronor, or $458.7 million at average exchange, as sales advanced 18 percent to 19.74 billion Swedish kronor, or $3.1 billion.

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