Hermès USA on July 20 will unveil an expanded retail space at The Shops at Crystals in Las Vegas, a two-level, 13,000-square-foot statement that's nearly three times as large as its existing 4,600-square-foot location and will feature an expansive display encompassing Hermès' 16 metiers. The unit will have signage on the Crystals building.Like other luxury brands, Hermès operates multiple locations in Las Vegas, where some visitors tend not to leave their resorts, which each have their own client base. Hermès units are also located at the Encore at Wynn Las Vegas and Bellagio Las Vegas Resort and Casino.“Las Vegas represents an important market for the house," said Robert B. Chavez, president and chief executive officer of Hermès USA. "A growing population of local residents, along with both international and domestic tourists, provide a dynamic client base for Hermès’ three [Las Vegas] locations. The enhanced boutique space will present an unprecedented selection for our clients with a special focus on customized service.”Hermès has been opportunistically enlarging units at the King of Prussia Mall in King of Prussia, Pa., and Ala Moana Center in Honolulu as space becomes available.Hermès' store at The Shops at Crystals was designed by Parisian architecture agency RDAI with the idea that the house's contemporary spirit is represented by the space and its emphasis on light, volume of space and comfort. RDAI played on the architecture of The Shops at Crystals by illuminating the Hermès store with sheets of glass and metal. Floors are made from a combination of Hermès' herringbone mosaic tile and terrazzo. A faceted oak wood entrance has a double-height display window, while the perimeter of the store is accented by slanted vertical wood fins. Hermès' areas of men, women and home are displayed in dedicated salon environments.The women’s silk collection is displayed like paintings in a gallery, making each design fully visible. Consumers can experiment with Hermès' parfum collections at a fragrance counter, while the brand's fashion accessories can be mixed and matched at a horseshoe-shaped counter bar with high stools.The Hermès equestrian offering, comprised of contemporary apparel, technical equipment and accessories for rider, horse and stable, will be offered at the Crystals location. Toward the back of the store, a large lounge serving the men’s universe of products includes ready-to-wear, belts, shoes, hats and gloves.The Shops at Crystals features luxury retailers such as Balenciaga, Dior, Christian Louboutin, Dolce & Gabbana, Fendi, Ermenegildo Zegna, Louis Vuitton, Tom Ford and Versace, among others. Simon Property Group, which owns the center, said sales are up 12 percent year-to-date, and that the majority of tenants at The Shops at Crystals are experiencing double-digit sales increases compared with last year.
To celebrate Pride 2018, @themarcjacobs released the #GratefulNotHateful campaign, a social media initiative aimed at extending Pride beyond the parade. Inspired by Jacobs’ everyday outlook, the campaign features Jacobs along with a group of models and social media stars who are members and supporters of the LGBT community, all seen wearing @marcbeauty’s Highliner Gel Eye Crayons in colors of the rainbow. Head to our Instagram stories to see close-ups of the liner. #wwdbeauty
Virgil Abloh’s dad Nee and Don Crawley, cofounder of RSVP Gallery, were some of the hometown crew at the Chicago-born designer’s debut show for Louis Vuitton. (📸: @jdiderich ) #wwdmens #louisvuitton #virgilabloh
About last night: @marycharteris and @adwoaaboah hit up Hyde Park for the Serpentine Galleries’ annual summer party held in partnership with @chanelofficial. Head to WWD.com to see more photos. #wwdfashion
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A first look at @virgilabloh’s sneakers for @louisvuitton. Abloh spoke to WWD about his debut collection for Louis Vuitton, creating @kendalljenner’s #metgala outfit and redefining the heritage brand. Read the full story on WWD.com. #wwdfashion 📷: @alfredo_piola)
The world’s largest producer of denim @iskodenim is sharing the strategy behind its product development process. Read our full interview with ISKO’s product development manager Baris Ozden on the company’s extensive research practices, upcoming denim trends and the latest material innovations on WWD.com. #iskodenim