PARIS — Hennes & Mauritz is getting in on the urban cycling trend with a men’s capsule collection created with East London-based custom-bike specialist Brick Lane Bikes.
The line of 11 items inspired by vintage and current cycling style and designed for on and off bike wear is made using sustainable materials such as organic and recycled cotton plus recycled polyester.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)