By  on November 13, 2012

Upscale designer brands will be the linchpin of Holt Renfrew’s aggressive expansion plan.

As the department store chain ramps up to add 40 percent more square footage to its network of stores by 2015, the merchandising team is working to upgrade and expand the assortment as well. The culmination of that work will be front and center when the Yorkdale store renovation is unveiled in August. That store, which will double in size to more than 120,000 square feet, will offer a slew of new designer brands in women’s and men’s apparel and footwear, as well as a number of what the company is calling “innovative luxury encounters.”

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