By  on February 13, 2009

HSN: The Home Shopping Network
Year Established:
1977
Total Revenue: $1.89 billion
Number of Homes Reached: 90 million in the U.S.
Beauty Portfolio: About 70 brands
Beauty & Health Revenue: $359.1 million (est.)
Total Online U.S. Revenue: $567 million (est.)
Best-Selling Brands: Serious Skin Care, Signature Club A and Perlier
Known For: Deftly combining editorial content, entertainment and commerce


QVC: Quality, Value and Convenience
Year Established:
1986
Total Revenue: $7 billion
Number of Homes Reached:
95 million in the U.S.; 166 million globally
Beauty Portfolio: More than 75 brands
Beauty Revenue: More than $950 million globally
Total Online U.S. Revenue: More than $1 billion
Best-Selling Brands: Bare Escentuals, Philosophy, Bobbi Brown, Ojon, Laura Geller, Kate Somerville, Smashbox, Dr. Perricone, Clarisonic and T3
Known For: Building niche brands into mighty ones, including Bare Escentuals, Philosophy, Smashbox and Ojon

 

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