By  on August 20, 2008

ATLANTA — Looking to expand aggressively in Europe, Icebreaker has acquired Rockline Nature Zone, its distributor in Switzerland and France, and has created two new subsidiaries, Icebreaker Switzerland and Icebreaker France.

Craig Stoddart, who founded Rockline Nature Zone in Switzerland in 1999, after noticing that his outdoor athlete friends there were beginning to wear Icebreaker, will become general manager of Icebreaker Switzerland and France. Icebreaker is sold in more than 200 stores in Switzerland and, after only two years, carried by 80 retailers in France. Icebreaker said its sales in France are up in the triple digits.

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