By  on August 14, 2012

Bergdorf Goodman is what it is today largely because of Ira Neimark.


In 1975, Neimark became chairman and chief executive officer of Bergdorf’s when the store had sagged to second-rate status and was overshadowed by Bloomingdale’s, Saks Fifth Avenue and Barneys New York. But Neimark, with a strong team and a clear vision, was able to transform Bergdorf’s into a world-class bastion of luxury labels and prestigious designer collections. Its reputation hasn’t wavered since he retired from the store in 1992.

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