Ivanka Trump is launching leather handbags and giving Bloomingdale’s a jump on the competition with a monthlong exclusive.
The collection, called Ivanka, is an extension of Trump’s core handbag line, and the latest addition to her fast- growing fashion business, estimated by sources at more than $325 million at wholesale. Trump already sells apparel, outerwear, fragrance, footwear and accessories, and is launching home products and sunglasses next year.
“My main focus is solidifying all the categories I have already launched, but there are a few categories I’m thinking about potentially bringing into the mix, only if it’s the right opportunity with the right partner,” Trump told WWD. “Outside of fragrance, I haven’t done anything in beauty yet.” Watches and children’s wear would also be logical extensions to her brand, she added. Mondani Handbags and Accessories is licensed to produce Ivanka.
“We’ve had tremendous success with my original collection in The Bay, Lord & Taylor, Nordstrom and Macy’s, which has a slightly lower price point” than the Ivanka line, which she said “gives us the ability to expand to Bloomingdale’s and later open up our distribution.”
Bloomingdale’s will launch the collection Aug. 12 before other stores get on board four weeks later. Trump declined to specify which other retailers she expects to carry the line, but Saks and Neiman Marcus would be possibilities. “It’s very important that we don’t grow distribution for the sake of distribution,” Trump said. “We will only go into stores where the customer base is appropriate for the brand and where there is the presentation to support it. Bloomingdale’s has been an unbelievable retail partner. We worked with them to create a collection that will be well positioned for their customer and complementary with my shoe line.”
She said the collection is all leather, and priced from $225 to $395, in the same echelon as Kate Spade, Michael Kors and Coach. “Aesthetically, it has a unique point of view, but it’s still consistent with my brand,” said Trump. “There’s a tremendous amount of architectural inspiration and hexagon elements that evoke my jewelry. I tend to like more rigid shapes as opposed to less structure.” She also cited jewel tones, exotic stingray, snake and alligator prints and metallics as key elements.
“My focus is growing my wholesale footprint domestically, independent freestanding stores and e-commerce,” Trump said. “Within the next six months, we’ll be launching an…innovative e-commerce site. It will be a major driver for the main brand and a point of differentiation. A lot of brands think of [e-commerce] as an afterthought. I really want e-commerce to be a flagship. I have been very strong on social media. It allows me to communicate in a very honest and direct way,” Trump said, citing Twitter, where she said she has more than two million followers, as well as Pinterest, Facebook and Instagram.
Taking the final spot on the mens’ portion of New York Fashion Week calendar next month will be none other than @tomford. Though he’s shown his men’s wear in New York in the past, this will mark the first time the designer has shown his men’s collection alone during New York Fashion Week: Men’s. His runway show will debut on February 6 at the Park Avenue Armory. #wwdfashion
London-based couture house @ralphandrusso has certainly been in the spotlight, having its dresses worn by @beyonce, Angelina Jolie, Meghan Markle in her engagement photos and more. For couture, Tamara Ralph focused on ornamentation — think: feathers with chain mail, jet embroidery and clusters of pearls and crystals. See the rest of the collection on WWD.com #wwdfashion #couture (📷: @giovanni_giannoni_photo)
Minnie Mouse celebrated her 90th birthday by getting her own star on the Hollywood Walk of Fame. For her celebratory luncheon, @coach’s creative director @stuartvevers dressed her in a custom made prairie dress, complete with Vever’s take on the polka dot – black sequined versions – under a cropped motorcycle jacket. The designer also put his own mark on Minnie’s classic red shoes, infusing the color with sparkles and adding some Coach crystals. “We chose colors that were very Minnie and also represented quintessential Coach elements,” said Vevers. #wwdfashion #nationalpolkadotday (📷: George Chinsee)
@nickjonas is unveiling his first-ever apparel collection through a partnership with John Varvatos. The limited-edition capsule, which makes its debut in spring, also marks the first time the designer has collaborated with anyone on a line. “The process in working with Nick is amazing. It’s inspiring to be around someone who is not only connected with the trade that they do, but also with what’s happening in the environment around him, and how that connects to what we do with style,” said Varvatos. (RG: @johnvarvatos) #wwdfashion
@margotrobbie steps out onto the red carpet wearing @miumiu. The actress is nominated for “Outstanding Performance by a Female Actor in a Leading Role” in “I, Tonya” at the #SagAwards. (📷: Stewart Cook) #wwdfashion
For @massimogiorgetti of @msgm, the Nineties are his favorite decade. “They had a huge impact on my personal growth. What I like of the Nineties is that they are not so precise in terms of style as other decades…there was actually a bit of everything,” he said. As seen on MSGM’s Spring 2018 show: tie-dye and a bit of grunge, two styles that are synonymous with the decade #wwdfashion #wwddecades (📷: @kukukuba)