ATLANTA — Izod has become the official apparel of the IndyCar Series, Firestone Indy Lights and the Indianapolis Motor Speedway, according to a agreement between Phillips-Van Heusen, which makes Izod apparel, and the Indy Racing League (IRL).
The Izod sponsorship made its official debut this past weekend at the Camping World Grand Prix at the Glen at Watkins Glen International. For the rest of the season, PVH will provide Izod apparel to Indy Racing League and Indianapolis Motor Speedway officials and staff that work on and off the track. Beginning with the 2009 season, PVH will also supply the Indy Racing League with an exclusive Izod fashion collection inspired by the heritage of American racing and designed to address the performance needs of the League’s executive’s and crew.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)