The retailer will now feature select looks from Project Runway.
Shutterstock / Jonathan Weiss
In a move to beef up its women’s contemporary apparel offerings — and show it can do limited fast-fashion runs — J.C. Penney is now the exclusive retailer partner for select "Project Runway" seasons.The mass retailer said it is now the partner for "Project Runway" seasons 16 and 17, and for "Project Runway All Stars" season 7. As part of the partnership, J.C. Penney now has in its stores a summer preview collection of designs inspired by season 15 winner Erin Robertson. The full assortment will be in stores on Sept. 8. The preview collection is now in 500 J.C. Penney doors and at jcpenney.com.John Tighe, chief merchant for the retailer, said, “This strategic collaboration enables us to work directly with up-and-coming design talent from 'Project Runway' and increase our assortment of contemporary apparel, while gaining a fresh perspective on what women are seeking when curating the ultimate wardrobe.”Harvey Weinstein, co-chairman of The Weinstein Co., said the partnership is one of its biggest retail collaborations since the series began over a decade ago. He also said, “It also marks the first time the entire 'Project Runway' franchise has partnered with a leading, national retailer and introduced a line of 'Project Runway' clothing that will be available year-round.”The assortment in the preview collection comprises a mix of contemporary and street-style looks that include one-shoulder dresses, pencil skirts and cold-shoulder blouses. In September, the line will include sport luxe details with lace-up accents, hardware embellishments and “drama” sleeves on select designs that include off-the shoulder bomber jackets, wide-leg track pants and fashion sweatshirts.The retailer said the new collection will be prominently located in the women’s fashion section near the main entrance of select stores.Connected to the partnership, J.C. Penney will sponsor a design challenge throughout each season of the two shows. The winners of the challenge will have a special limited-edition run of their winning design available on the retailer’s web site and in select stores. The winning design will be produced in New York City. The retailer said each season’s winner will also have the chance to collaborate with J.C. Penney on a capsule collection for the "Project Runway" brand.Further, the retailer said that during the entire season of "Project Runway All Stars," it plans to “translate the winning look” from each episode into apparel options available only on jcpenney.com.The retailer said, “Making these designs immediately available in one way the company is demonstrating its commitment to delivering sought after apparel on a faster production timeline.”Each show in turn will also showcase “The J.C. Penney Accessory Wall" that features a selection of shoes, handbags, fashion accessories and jewelry from a variety of brands that include Liz Claiborne, A.n.a., Mixit and Worthington.
There'll be no rest for those headed to Europe for men's, as Paris just closed the gap with Milan. According to a provisional calendar released by the Chambre Syndicale, Paris Men's Week will now open a day earlier on January 16. See new highlights on the official lineup on WWD.com. #wwdnews #wwdfashion (📷: @kukukuba)
BREAKING: Jonathan Saunders is leaving @DVF. The designer has resigned from his position as chief creative officer of Diane von Furstenberg, the company said in a statement on Friday. At the time of his hire, von Furstenberg said Saunders’ arrival symbolized and facilitated her stepping back from the day-to-day duties that occupy the work of a full-time creative director. The British designer joined DVF in May 2016 and was in charge of all product categories. #wwdnews
For @versace_official’s spring ad campaign, the brand emphasized the archival prints from the spring tribute collection dedicated to the late Gianni Versace. Closing out the show were five of Gianni’s favorite models: Cindy, Naomi, Carla, Helena, and Claudia. Bowing on December 18, the new campaign is yet another tribute to supermodel-dom as the images by Steven Meisel are fronted by @iamnaomicampbell, @cturlington, @gisele and more. #wwdfashion
Four-time Oscar-nominated actress Annette Bening has been waiting 20 years to play Gloria Graham in "Film Stars Don't Die in Liverpool," which will be released on December 29. The movie about Graham – a Hollywood star known for her controversial relationship with a younger Englishman named Peter Turner – is based off a memoir Turned wrote. "She felt vulnerable to him, because she loved him, she really did love him. And anyone that we really truly are in love with, we re vulnerable to in a very deep way," said Bening. Read our full interview with the modern icon of an actress on WWD.com. #wwdeye (📷: @ninebagatelles; Styled by @cristinaehrlich)
The crisp white button down: a staple that can be dressed up or down and accessorized throughout the decades. Here, on a Art Basel-goer in 2017 on the left and on the iconic Audrey Hepburn in “Roman Holiday” in 1953 on the right. #tbt #wwdfashion (📷: Andrew Morales)
Known for her work with @victoriassecret, 25-year-old model @georgiafowler is raising her profile in Hollywood. Fowler stars in @vincecamuto’s holiday campaign, which launched in partnership with “Pitch Perfect 3.” “Almost every shoot with Vince Camuto, I’ve had to face a fear…It was definitely a challenge. I’m so grateful for it, though. I’ve always wanted to be a pop star, so that was the perfect chance,” Fowler said. Head to WWD.com to read about Fowler’s experience modeling, including at the #VSFashionShow, and her relationship with Nick Jonas. #wwdeye (📷: @jilliansollazzo)
EXCLUSIVE: Huda Kattan just became the first beauty influencer to land a major beauty deal. Kattan's business, @hudabeauty, has received a minority investment from private equity firm TSG Consumer Partners. The brand, which industry sources say is on track to do $200 million in retail sales for 2017, will receive support on product, retail and geographic expansion through the deal. Get all the details on the deal and read @_a_collins' interview with Kattan on WWD.com. Link in bio. (📷: @jgreenery) #wwdbeauty #wwdnews
Peruvian model @juanaburga_official – who is known for walking the runways of @rodarte, @viviennewestwood and @torybuch – is making the move to the big screen with drama “Los Últimos.” The film premiered in Argentina in November and arrives in the U.S. and Europe in 2018. On making the switch from modeling to acting, Burga told WWD: “It’s a completely different thing – a lot of people think it’s similar or try to connect things, especially like getting used to the camera or being looked at all the time or playing these different characrers, but film is a completely different story.” #wwdeye (📷: @jgreenery)
London’s newly opened @designmuseum will look back on the life and work of Azzedine Alaïa in a show that the designer helped to curate before he died of heart failure last month. The retrospective, which Alaïa had worked on with Mark Wilson, chief curator of the @groningermuseum, will look at the impact of his work worldwide. The show, “Azzedine Alaïa: The Couturier,” will run from May 10 to October 7. Read more about the exhibit on WWD.com #wwdnews #wwdfashion (📷: @zefashioninsider)