By  on July 18, 2012

The Ludlow continues to be a star performer for J. Crew and the franchise will be expanded into dress shirts starting today. At the same time, the company has inked a deal to open its second store devoted to the concept this fall in Boston.

The Ludlow is an updated men’s suit model introduced just over three years ago when the company opened its first men’s store, The Liquor Store, at 235 West Broadway in New York’s TriBeCa. Earlier this year, it opened The Ludlow Shop at 50 Hudson Street, a 2,100-square-foot haberdashery also in New York devoted to the popular concept. That store also carries Thomas Mason for J.Crew shirts, neckwear and a large shoe assortment.

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