By  on February 18, 2011

NEW YORK — It is another sure sign the beauty business is improving when manufacturers start branching into other categories.

When Kiss Products started getting requests from major retailers, such as Wal-Mart, to branch into the artificial eyelash business, Kiss director of marketing Grace Tallon knew it could be an opportunity. “Stars, especially young stars, have helped fuel the trend,” Tallon explained.

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