Lands' End, having stabilized its business after years of declining sales and profits, is cooking up strategies to open more brick-and-mortar stores."We are testing and implementing our strategy for stand-alone Lands' End stores so that we can create the optimal environment for the brick-and- mortar shopping experience," Jerome Griffith, chief executive officer, said in a conference call Tuesday after the company disclosed improved results for the third quarter."We are learning both from the marketplace and from our customers as we create a store strategy that embodies our brand, resonates well with our customers and offers a seamless multichannel experience. We expect our first location to open in the first half of 2018 and we plan to open a handful of locations throughout the year as we test our concepts," he said.Lands' End only has 11 freestanding outlets, selling primarily full-price merchandise as well as some discounted goods. They were previously called Lands' End Inlets but now just refer to them as Lands' End.The company also has 188 branded shops inside Sears stores, but those have been steadily closing as Sears Holding closes units. Next year, Lands' End plans to close 14 of its shops inside Sears, and is negotiating to keep another 35 shops running for another 12 months. As far as the remainder of shops in Sears, it's status quo.The retail strategy could recover lost sales from Sears and help sustain the momentum Lands' End is experiencing. Last quarter, the company creeped into the black with net income of $200,000. That compared to a net loss of $7.2 million in the year-ago quarter.On the revenue side, sales gained 4.5 percent to $325.5 million in the last quarter ended Oct. 27, from $311.5 million in the year-ago quarter. Same-store sales were minus 2.1 percent in Sears' locations, but up 3.3 percent at the inlets. Taken together there was a comp-store sales decrease of 1.3 percent. Revenues were negatively impacted by closing 31 shops inside Sears locations since the third quarter of 2016. Lands' End also sells its products online and through catalogues.Griffith said the sales momentum was "carried through the Thanksgiving to Cyber Monday period." The third-quarter business was paced by "strong" performances in outerwear, bottoms, knit tops, women's sweaters and home products.In other growth initiatives, Griffith also said the company is exploring opportunities to utilize third-party digital channels domestically and internationally and that has increased its focus on the home category "where we see a meaningful opportunity to expand the business." Lands' End is also working to elevate its profile and recently signed a deal to outfit the crew of the Weather Channel and will launch a program with Delta Airlines in the fourth quarter of this year.Griffith, who joined Lands' End nine months ago, said the business has been stabilized and has a new foundation for growth. The company is sticking to its core American values and classic styling while aiming to update quality and fits.
EXCLUSIVE: Two and half months after John Targon, cofounder and codesigner of Baja East, was hired as creative director of the contemporary division at Marc Jacobs, he has left the company, WWD has learned. Marc Jacobs International, which is owned by LVMH Moët Hennessy Louis Vuitton, confirmed Targon’s departure in a statement: “John Targon is a talented designer and we appreciate the work he has done here. Ultimately working together did not make sense for the brand and we wish him the best.” Read the story by @jessiredale, link in bio. #wwdnews
@theluxurycollection is officially launching a collection, tapping Sofia Sanchez de Betak for the capsule. Over 30 styles will be featured in the Chufy x The Luxury Collection, debuting next month at Bergdorf Goodman, The Webster, FiveStory and more. De Betak, known as “@chufy,” drew inspiration for the collection from her trips to Japan in the past year #wwdfashion
@lhd, founder and CEO of @thewebster, has teamed up with @lebonmarcherivegauche for the European launch of her ready-to-wear line, LHD. The launch will come with an exclusive pop-up opening today that’s set to run through May 20. Located on the second floor, it carries her debut Miami-themed resort collection, launched in November as see-now-buy-now. #wwdfashion
@longchamp, which marks its 70th anniversary this year, just opened its biggest U.S. store on Manhattan’s Fifth Avenue. On the lower level there’s a floor-to-ceiling display of the brand’s iconic Le Pliage bag – in all of its different colors, shapes and sizes. Customers can also have their product personalized in-store by imprinting names, initials or emblems. #wwdfashion (📷: @ericmtownsend)
“Whenever I’m in that place of sound and music, I don’t have fear or nervousness…This album has a lot of themes of courage and boldness and I want to be the soundtrack for people’s lives. I’ll be so happy if [my songs] evoke strength in people, which I know music has done for me,” says @kimbramusic of her newest album “Primal Heart.” The New Zealand-born singer sat down with WWD to talk about her music, newest tour and connecting with hear fans — read more on WWD.com #wwdeye (📷: @jilliansollazzo)
Luxury handbag resale company @rebagofficial is planning to sell a rare collectible for $70,000: the @hermes White Crocodile Himalayan Birkin. The exclusive Birkin sold for about $100,000 in 2008, when @davidbeckham bought one for his wife @victoriabeckham to add to her collection. Read more about the rare Birkin on WWD.com #wwdaccessories
With her costume pearl necklace and what-you-see-is-what-you-get style, Barbara Bush, who died Tuesday at age 92, was a straight-shooter from start to finish.
Born Barbara Pierce in New York City, Bush served as the 37th first lady, as well as the country’s second lady from 1981 to 1989. In addition to being part of the longest presidential marriage — 73 years — Bush also had the unlikely distinction of having one son, George W., become the 43rd president and another son, Jeb, run unsuccessfully in 2016. Having served as second lady during the Reagan administration’s two terms and lived all over the world during her own husband’s ascending political career, Barbara Bush made it clear that literacy — not fashion — was her priority. Read more from Rosemary Feitelberg’s obituary on the late First Lady in WWD.com, link in bio. #barbarabush #wwdnews
Western and ’90s trends have influenced denim for fall 2018. Think raw, dark and coated jeans mixed with bold prints and tough leather. #trendtuesdays #wwdfashion (Styled by @thealexbadia;📷: @ryanplett)