By  on March 19, 2013

Trade show Liberty Fairs, founded this year by Sam Ben-Avraham, is expanding to the New York market. The first Manhattan show will be staged on July 22 and 23 at 82 Mercer Street, a location that previously housed rival trade show Project NYC, before the latter moved this past season to Pier 92.

Ben-Avraham expects to host about 120 denim and contemporary brands at the New York edition of Liberty Fairs, about half the number he is targeting for the first edition of his Las Vegas show in the Sands Expo in the Venetian-Palazzo complex in August. “We wanted to create a single solution for brands and buyers in both New York and Las Vegas,” he said.

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