NEW YORK — With her temporary store on Spring Street in SoHo closed since August, Lisa Perry is packing up her design studio and heading to her next adventure.
Perry is moving uptown and in mid-November will open a 4,000-square-foot flagship at 976 Madison Avenue between 76th and 77th streets. The former Citibank branch has bankers’ glass offices where Perry’s design staff will work, giving customers a glimpse of fabrics, patterns and inspiration boards, and clothes in various stages of completion. “It will be like an open kitchen in a restaurant,” Perry said. Another unusual aspect of the space is an authentic bank vault in the basement that may be used for art exhibits.
“We were so lucky to find the bank,” Perry said. “It’s like finding a loft uptown. It has a similar look as my SoHo store.” The new flagship, like the SoHo store, will have white walls enhanced by pops of color that correspond to the clothes. “Where I’m moving requires a little different level of sophistication,” Perry said, referring to the Upper East Side. “I’m going to try some things I’ve never done before, collaborations with furniture [dealers] and photographers.” Perry is even raiding her own closet for items to sell in the store.
Her embrace of everything Sixties began a decade ago. As a child of the Seventies, she never experienced the clean lines, bold colors and geometric patterns. When she walked into the Courreges store in Paris, she was smitten.
Perry stopped wholesaling to accounts such as Jeffrey New York, Bergdorf Goodman, Bloomingdale’s, Harrods in London and stores inRussia and Greece. Barneys New York will continue to carry Perry’s children’s wear. Complaining the stores don’t properly merchandise her brand, she’ll show them how it’s done at the new flagship. “My brand is more than a rack of dresses,” she said. “I don’t feel I’m well-represented when it’s just dresses.”
While Perry said her retail accounts have been “good partners,” she discovered what she likes best about the business. “When I started my brand and opened my first store in Sag Harbor, I realized that I’m a shop girl,” she said. “I love to interact with customers.”
Perry said she may revisit wholesaling in the future. “I want to do it in a more modern way,” she said. “I don’t need to do 30 pieces four times a year for my own stores.”
The designer is launching for spring, a lower-priced collection, Lisa Perry Play, with more separates and casual pieces priced from $300 for a blouse to $595 for a dress. Dresses in her main collection start at $1,000. Fine jewelry will include 18-karat gold “spinning” rings that spin with the motion of your hand from Robin Katz Vintage Jewels. Perry hopes to find some Robert Indiana Love rings designed by the painter and sculptor to offer in the store.
Taking the final spot on the mens’ portion of New York Fashion Week calendar next month will be none other than @tomford. Though he’s shown his men’s wear in New York in the past, this will mark the first time the designer has shown his men’s collection alone during New York Fashion Week: Men’s. His runway show will debut on February 6 at the Park Avenue Armory. #wwdfashion
London-based couture house @ralphandrusso has certainly been in the spotlight, having its dresses worn by @beyonce, Angelina Jolie, Meghan Markle in her engagement photos and more. For couture, Tamara Ralph focused on ornamentation — think: feathers with chain mail, jet embroidery and clusters of pearls and crystals. See the rest of the collection on WWD.com #wwdfashion #couture (📷: @giovanni_giannoni_photo)
Minnie Mouse celebrated her 90th birthday by getting her own star on the Hollywood Walk of Fame. For her celebratory luncheon, @coach’s creative director @stuartvevers dressed her in a custom made prairie dress, complete with Vever’s take on the polka dot – black sequined versions – under a cropped motorcycle jacket. The designer also put his own mark on Minnie’s classic red shoes, infusing the color with sparkles and adding some Coach crystals. “We chose colors that were very Minnie and also represented quintessential Coach elements,” said Vevers. #wwdfashion #nationalpolkadotday (📷: George Chinsee)
@nickjonas is unveiling his first-ever apparel collection through a partnership with John Varvatos. The limited-edition capsule, which makes its debut in spring, also marks the first time the designer has collaborated with anyone on a line. “The process in working with Nick is amazing. It’s inspiring to be around someone who is not only connected with the trade that they do, but also with what’s happening in the environment around him, and how that connects to what we do with style,” said Varvatos. (RG: @johnvarvatos) #wwdfashion
@margotrobbie steps out onto the red carpet wearing @miumiu. The actress is nominated for “Outstanding Performance by a Female Actor in a Leading Role” in “I, Tonya” at the #SagAwards. (📷: Stewart Cook) #wwdfashion
For @massimogiorgetti of @msgm, the Nineties are his favorite decade. “They had a huge impact on my personal growth. What I like of the Nineties is that they are not so precise in terms of style as other decades…there was actually a bit of everything,” he said. As seen on MSGM’s Spring 2018 show: tie-dye and a bit of grunge, two styles that are synonymous with the decade #wwdfashion #wwddecades (📷: @kukukuba)