By  on November 10, 2011

For L’Occitane, it’s back to the future.

The company has opened its first Heritage Store, located at 180 East 86th Street in Manhattan, as an homage to the brand’s history. It is filled with personal touches from the company’s past, including a full-size lime green Citroën 2CV, a replica of brand founder Olivier Baussan’s first vehicle, which he drove around the fields of Provence, France, and used to distribute soaps and essential oils.

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