There’s more to Lord & Taylor’s Birdcage than what meets the eye.“Birdcage is perfectly aligned with our vision to create new and exciting experiences for existing customers and to attract new customers,” said Liz Rodbell, president of Lord & Taylor and its sister division Hudson’s Bay.On Thursday, Rodbell and members of her fashion and buying team previewed the Birdcage merchandise in a studio at the Andaz Hotel in Manhattan, and explained the ramifications of the shop concept which is scheduled to make its debut inside Lord & Taylor’s Fifth Avenue flagship on Oct. 2 and on the store’s Web site. It will primarily feature an eclectic array of exclusive or limited-distribution accessories and jewelry, along with cosmetics, home products, wearable tech items and food from more than 30 suppliers.RELATED STORY: Lord & Taylor Set to Launch Two Concept Shops >> “It’s multifaceted and could have broader legs into apparel as we move forward,” Rodbell said, noting Lord & Taylor is striving to be innovative in other ways, such as by evolving the company’s e-commerce business and doubling efforts to create a strong mobile experience.Among the Birdcage items at the preview: Joya candles, diffusers, soaps and perfume; vintage Chanel, Louis Vuitton and Hermès accessories; wearable technology items, including Frends jewelry earphones as well as TKO Orlogi watches that double as mirrors; Fig & Bella hand-dyed scarves; Mullein & Sparrow body salts, potpourri and dry shampoo; Regas stationery, and Marie Turnor clutches.At Lord & Taylor, the Birdcage was originally an elegant restaurant on the flagship’s fifth floor with tea sandwich trolleys and an Italian flair. It sadly closed about 30 years ago. The upcoming shop, as L&T’s vice president and fashion director Stephanie Solomon, observed, “revives that sense of discovery and experience. The Birdcage was something different, something innovative,” as is its reincarnation as a shop. “It’s truly all about the experience,” Solomon said.In another initiative to create something out of the ordinary, Lord & Taylor will launch in September another shop concept at the flagship called Brand Assembly for up-and-coming, advanced contemporary designers.
From overseeing America’s fastest-growing speciality retailers to codifying cool, WWD talked to the women who are leading the way for the future of beauty. Check out our Instagram Stories to see how these women built today and are creating tomorrow. (📸: @hannah_khymych) #wwdbeauty
For @laperlalingerie's spring 2018 show, the brand chose to host their event at @thevenetianmacao. With Chinese megastars @bingbing_fan and @hubing in attendance, La Perla debuted a rock ‘n’ roll-inspired collection. The show marked the start of Sands Macao Fashion Week, which runs from October 19 to 24 — the city’s first such event. Pictured here are models backstage with glimmering eyes. #wwdfashion (📷: Cheuk-Yin To)
Trending for spring 2018: top stitch design. Gone are the days of stitch just for seams — designers are using the once-minimal detail to create strong decorative elements. (📷: Paola Testa; Styled by @andrew_shang) #wwdfashion
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Spotted last night at the @erdem x @hm launch event: Kate Bosworth, Rashida Jones, Kirsten Dunst and Selma Blair. The party, which took place in LA, also marked the opening of their pop-up shop. “I was interested in creating a collection that wasn’t in any way disposable. It was about pieces you’d create and keep forever, things that have a permanence to it,” designer Erdem Moralioglu said. #wwdeye (📷: Katie Jones)
Renee Zellweger in yellow in 2001 and again in 2017. Chosen as one of the 12 @pantone Leading Spring Colors (and dubbed “Meadowlark”), it only makes sense that the bright hue stands the test of time and is making a resurgence this season, seen already on stars like @blakelively and @gigihadid. (📷: Donato Sardello & @rexfeatures) #wwdfashion #tbt
Dior’s 70th anniversary celebration continues with a new exhibition at the Royal Ontario Museum in Toronto. “Christian Dior,” which is scheduled to run through March 18, takes a look at the founders tenure from 1947 to 1057 and feature 40 designs. Pictured here is an evening gown from the Ailée, fall 1948-49 haute couture collection. #wwdfashion (📷: Brian Boyle)