“This is the biggest tropical garden we’ve ever planted,” said an enthused Robin Hall, Macy’s senior vice president and impresario of the department store’s other extravaganzas, such as the Thanksgiving Day Parade and Fourth of July fireworks.
Hall today gave a preview of the annual Macy’s Flower Show, two days before the launch to the public, with Macy’s landscapers still applying the green thumb. This year, it’s a floral salute to Brazil and a teaser to the store’s upcoming Brazil promotion in May. The flower show has also been transported from the main floor of the Herald Square flagship — which is undergoing renovations — to a 5,000-square-foot, climate-controlled tent outside. As a result of being in a more condensed setting, the presentation has greater impact and is at its lushest, filled with orchids and waxy plants, even a rare white bird of paradise and a giant eight-foot toucan topiary made of Brazilian button flowers and dried magnolia leaves. It’s a full city-block long, taking visitors on a path that wends past a Bahia urban barrio setting, an old Salvadoran mission and a rain forest with a waterfall. If one looks carefully, a monkey amid the greenery can be spotted.
“The show is not horticulturally pure,” Hall explained. “We added some plants that are not indigenous, just for color and fun — but most live in Brazil.” Compared with past Macy’s flower shows, Hall expects a larger crowd because of the tent’s visibility, smack on Broadway Plaza in Herald Square, though how much traffic spills into the flagship is anyone’s guess. Through its two-week run, the flower show will also feature Carnival-spirited windows, Brazilian dancers and planting lessons. “My favorite are those gorgeous vermilions,” Hall said.
EXCLUSIVE: @tomford is opening its first-ever beauty store. The boutique, which opens November 20 in London’s Covent Gardens, was designed with the over the top glam Ford is known for. Read the full story on WWD.com, link in bio. #wwdbeauty #wwdnews (📷: Simon Wagner) #TomFordBeauty
New York-based DJ @harleyvnewton threw a party to celebrate the holiday collection of her dress and pajama line @hvn at the Ladurée Beverly Hills. It Girls @katebosworth, @rashidajones and more joined in on the fun, which included cocktails, croque monsieur sandwiches and a photo booth. #wwdfashion (📷: Owen Kolasinski/BFA.com)
For the holidays, @Burberry partnered with 20-year-old artist @blondeymccoy on a series of three outdoor murals in downtown Manhattan. The murals are McCoy’s interpretation of a Christmas eve party, the idea of charity and the spirit of family. His third mural, pictured here, is the most personal. The image depicts McCoy’s grandparents and father in London’s Trafalgar Square in the Seventies. “My work often features lots of sentimental objects.” #wwdeye
For spring 2018, designers applied bold colors and cartoonish motifs on everything from sneakers and belts to key chains. See all the top men’s accessories trends on WWD.com. #wwdtrends (📷: George Chinsee; Prop Styling by @rnasti; Market Editor: @luiscampuzano)
The @dior-sponsored @guggenheim international gala pre-party has a history of drawing cool-girl musical acts to serenade the crowd –– and last night was no exception. @haimtheband performed songs both new and old, and lured a star-studded audience with the likes of Rebecca Hall, Kate Mara, Mamoudou Athie and more. #wwdeye (📷: @lexieblacklock)
In a partnership between the @metopera and the @englishnationalopera, “Marnie” was born. The opera, with costumes sponsored by @mrporterlive, is an adaptation of the 1961 thriller by Winston Graham. Arianne Phillips, who created the costumes, is no rookie: She’s styled Madonna for her tours and created costumes for a myriad of films in the past. Read WWD’s interview with Phillips, where she talks about her inspiration for the opera’s costumes on WWD.com #wwdfashion
@barneysnyc took a different approach to their holiday windows this year. Instead of Christmas decor, Barneys tapped @thehaasbrothers to tell a story of positivity, gratitude and inclusivity via heartwarming silliness and humor. “It’s about kids and it’s about coming together and being family and loving each other,” said Simon Haas. #wwdfashion (📷: @joshuascottphoto)
Beauty influencer @kandeejohnson makes her foray into hair care with a collaboration with @ogx_beauty — making it the first time that OGX has teamed up for a product creation. The collab includes shampoos and conditioners in three scents. At 39 and a mom, Johnson is a different profile than the emerging social media stars, but is considered one of the pioneers of the digital beauty influencer world. Read WWD’s interview with her on wwd.com, including the strangest beauty product she’s ever tried #wwdbeauty