By  on March 2, 2010

Macy’s has snagged another exclusive.

In an effort to bolster the assortment within the men’s sportswear department, the retailer will reveal today it has signed a deal with Kenneth Cole Productions Inc. to launch a new collection of sportswear under the Kenneth Cole Reaction label this fall. The line will debut in 150 Macy’s stores and online in September and is eventually expected to roll out to 550 doors.

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