Macy’s has stepped into a new beauty world through a 300-square-foot portal in the Herald Square flagship.
That’s the approximate size of Beautiful Planet, a shop-within-a-shop that showcases eight natural and organic brands — most of which are entering Macy’s for the first time. While the size of the shop and the resultant sales volume may not be imposing, this experimental move is a big step for Macy’s in terms of reaching out to an eco-conscious customer.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)