By  on October 1, 2009

NEW YORK — Ellen Tracy is getting a major platform for its debut in better departments: Macy’s Inc.

Under Brand Matter LLC’s new operating license with RVC Enterprises, sources said Ellen Tracy has forged an exclusive sportswear deal with Macy’s, which is expected to roll out 100 in-store shops for the better-price line beginning this spring. There are reportedly plans for additional in-store shops and categories over time.

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