The Spanish fashion retailer hopes to add 200 corners to its already-existing network of 12 stores, and is in talks with several potential partners. “We are in conversations with different U.S. department stores [to distribute the brand],” confirmed Isak Andic, Mango’s co-founder and chief executive officer. “We have not closed a deal yet, but a decision will be made very soon.”
Candidates reportedly include J.C. Penney, Macy’s, Bloomingdale’s and Saks Fifth Avenue, although Andic declined to discuss with whom the retailer is in talks.
Andic spoke about Mango’s U.S. expansion on Wednesday night at a party here to unveil the retailer’s spring collection. The party for about 600 — including the Barcelona retailer’s advertising faces Scarlett Johansson and Dree Hemingway, a few royalty-related socialites, models and local film and TV personalities — was held in the Caja Mágica tennis complex, about a half-hour drive from downtown Madrid.
Temperatures dropped to 55 degrees as guests shivered through an hour-long photo call prior to a spring runway presentation featuring girlish sportswear with bunched and swingy skirts, minis, shorts, denim separates, big bows and belts and easy, comfort-conscious men’s wear.
After the show, guests moved onto an indoor tennis court for the after party. Johansson was seen, but not heard — except briefly. When a photographer singled out her red, red lips, she said: “Sorry, they’re taken.”
In a tailored black and tweed Mango dress, she then vanished to an upstairs sitting area where she could barely be seen. Meanwhile, Hemingway, in a fluffy bolero over layers and the same skinny chapslike pants she’d worn all day for press interviews, said, “I never go sexy. I’m more into a well-made pair of pants and a good shoe.” The 21-year-old great-granddaughter of Ernest Hemingway, the face of Mango’s Web site and summer catalogue, didn’t stick around for mojitos and sushi.
Moises de la Renta, Oscar de la Renta’s 25-year-old son, launched MDLR Moises de la Renta for Mango, a mini collection of eight cotton T-shirts and tanks (women’s only) with tulle and gemstone trims. “I’m superexcited about collaborating with Mango. It’s a tremendous opportunity,” he said. The line will be distributed through major Mango stores worldwide, a spokeswoman said.
Wearing a high-voltage beaded sheath by Hervé Léger and signature peep-toe platforms, Mónica Cruz, Penélope’s younger sister, said she’d just wrapped a few film projects, “but I’m exhausted from walking the dogs,” she said. Cruz whipped out her cell phone to show a photo of her five dogs with red-ribbon collars “taken last New Year’s Eve.”
Mango’s 2009 Fashion Awards winner, 32-year-old Korean designer Lee Jean Youn, said apart from the 300,000 euro, or $449,700 at current exchange, prize money, “I prayed, ‘Thank you, thank you, God, for the best experience of my life.’” Youn, who designed the Mango show’s closing series — easy-shaped dresses and separates in white silk and cotton — will present a 25-piece spring couture collection in Paris in January, he said.
@pantone announced their Color of the Year 2018: Ultra Violet. Nearly 20 months after the musician Prince’s death, fashion is having a purple moment. Varying shades of purple appeared on spring or fall runways, from @christopherkane to @calvinklein. @gucci’s Alessandro Michele bathed his fall runway in ultra violet-colored light at one point. Pantone 18-3838 is meant to “push the boundaries of what inspires us to look upward and outward to the future.” #wwdnews #wwdfashion (📷: @kukukuba)
@badgalriri’s @fentybeauty launch in September was a massive success on social media, powering $72.9 million of earned media value, according to Tribe Dynamics. The brand’s foundation offering sparked conversations about diversity in beauty, launching the growth of emerging influencers and propelling the brand’s support on social media. Today, #fentybeauty won Launch of the Year at the WWD #BeautyIncAwards. (📷: Chema Moya/EPE-EFE)
@marianna_hewitt has become one of the most influential content creators in the beauty space, with almost 800,000 Instagram followers and a newly launched skin care line called @SummerFridays. Today, she was awarded Influencer of the Year at the WWD #BeautyIncAwards. (📸: @sophiachabbott )
As shopping behaviors evolve, the retail experience must follow. Head over to retail experts @colliersinternational’s Knowledge Leader series to read more about the shift in our shopping era. #colliersretail #lovecolliers
@prada opened a pop-up club, called Prada Double Club, in collaboration with German artist Cartsen Höller at @artbasel Miami. Last night, guests – including @youngparis, @ritaora and even Miuccia Prada herself – gathered in a former ice factory where the pop-up is housed for a performance from @wyclefjean. Go to WWD.com for full coverage on all the exhibits, parties and more at #ArtBaselMiami. #wwdeye (📷: @lexieblacklock)
@louboutinworld and @disney are making magic once again, creating a set of shoe designs for the release of “Star Wars: The Last Jedi.” Louboutin designed a pair of shoes for each of the film’s four female leads: Rey (@daisyridrey), Vice Admiral Amilyn Holdo (@lauradern), Captain Phasma (Gwendoline Christie) and Rose Tico (@kellymarietran). The shoes will debut on Saturday at the L.A. premiere of the latest episode. #wwdfashion
Today at the #BeautyIncAwards 2017, WWD will be joined by beauty leaders from around the world as we honor this year's most innovative people, products, brands and places. Follow along here and on Twitter for live coverage from the exclusive event. #wwdsummits (📷: @elizaflorendo)
Exclusive: Beauty superinfluencer @marianna_hewitt is launching her first-ever skin care brand with her business partner @laurengores. Their new line Summer Fridays, which will be sold exclusively at summerfridays.com starting in January, is launching with just one product – a hydrating cream Jet Lag Mask. “We wanted to focus on one product that was amazing,” said Hewitt. Read the full interview on WWD.com. Link in bio. #wwdbeauty #wwdnews
Michelin star-rated chef PJ Calapa marks his first solo endeavor with today’s opening of @scampinyc –– the new Southern Italian restaurant located in Manhattans’ Flatiron District. The upscale yet welcoming environment matches the menu, which includes two types of scampi: traditional Italian langoustines in butter and the Americanized version with shrimp over pasta 🍤 - pictured here. #wwdeye (📷: George Chinsee)