Massimo Dutti’s first U.S. store, a 13,131-square-foot flagship, will open in mid-October at 698 Fifth Avenue in Manhattan. The move reflects Inditex chairman and chief executive officer Pablo Isla’s bullishness about the brand’s expansion in the U.S. and Canada. “We think the North American market, especially the USA’s biggest cities, will be very important for Massimo Dutti,” he said.
Massimo Dutti is the younger, less developed sibling of Zara, with 570 stores in 50 markets worldwide, compared with 1,830 units in 82 markets for Zara.
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