By  on May 1, 2014

Mobile technology is reshaping shopping habits among Americans, but perhaps not in the ways many assume — with smartphones and tablets driving 22 percent of consumers to shop in stores more often, according to a new survey from Gallup.

And, perhaps counterintuitively, younger shoppers who are usually seen as more tech savvy appear more store-bound then the well-to-do (who are perhaps better positioned to buy expensive gadgets to use for shopping).

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