NEW YORK — Today, at 11 a.m., Moda Operandi, the online upstart founded by Lauren Santo Domingo and Aslaug Magnúsdottir, goes live with the first sale of Alexander Wang’s fall collection — just four days after Wang showed the line.
Hoping to break new fashion ground, Santo Domingo and Magnúsdottir created a site that takes the concept of the trunk show online with very little lag time between a designer’s runway show and the sale.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
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