Fed up with fakes of its shiny ski puffers, Moncler is going on the offensive against counterfeiters with a consumer-activated authentication system that it has implemented in its spring collection.
The authentication system, developed by Italy’s Certilogo with Accenture, provides each garment with a label featuring a unique identification code as well as two telephone numbers and Certilogo’s Web site. The consumer — or anyone along the supply chain — can call, text or go online to quickly verify the authenticity of the garment and the collection to which it belongs, by providing the Certilogo code. The numerical code in the label is generated by an encryption method so it is neither predictable nor repeating.
Issa Rae stopped by WWD's NYC headquarters to talk about season two of "Insecure," which premieres this Sunday on HBO. Click link in bio for all the details. #wwdeye (📷: @jgreenery; Styled by @mayteallende)
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"