As outdoor clothier Nau blurs the line between designing apparel for the streets and the slopes, the brand is exploring the retail frontier by integrating e-commerce with traditional brick-and-mortar stores.
Nau, founded three years ago by Nike and Patagonia veterans with a mantra of environmental sustainability, technology and philanthropy, is turning to a concept known as a Webfront that combines conventional retail space with an online shopping site. The company launched its first California Webfront in Los Angeles' Beverly Center on Saturday, kicking off a plan to more than double the number of Webfronts across the U.S. to nine this year.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)