By  on November 30, 2011

MILAN — English designer Neil Barrett will introduce a revamped Web site next week, allowing customers to make on-site purchases for the first time and receive their garments in freshly designed packaging. The Web site will be compatible with a wide variety of smartphones and tablets.

The new site’s color scheme veers away from its original black and white design, while retaining the clean lines characteristic of Barrett’s collections. On prominent display is the brand’s first advertising campaign from fall 2011, “Hybrid,” which features models Robin Ahrens and Codie Young in a series of pictures that made their debut in fashion publications including Love and AnOther Magazine in the U.K., Gap in Japan and Vogue in Korea.

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