By  on May 6, 2013

DALLAS — “It’s the most special jewelry house today,” declared Jim Gold, president of Neiman Marcus, at a party celebrating the opening of a Van Cleef & Arpels boutique at Neiman’s NorthPark Center here. “The history, prestige, image, beautiful design, timelessness and auction quality appeal to all ages.”

The 790-square-foot hard shop, which is tucked into former office space on the second floor behind precious jewels, marks a significant expansion of the Parisian jeweler’s presence, which had been merely a few counters with signage.

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