Nordstrom finally makes its New York City debut today with the opening of a Rack off-price unit on Union Square, though there’s still a long way to go before securing a site for a full-line store in Manhattan.“Ideally, we would have led with a full-line store,” Blake Nordstrom, president of Nordstrom Inc., said Monday during a media tour of the Rack. “We continue to search but there is nothing to announce. Unfortunately, we are not very close to anything. I wish there was more progress.” Nordstrom explained how complicated and challenging it is to secure a full-line site, particularly in Manhattan where construction, operating and real estate costs are high, making it tough to make a profit. It’s another issue to come up with a site that’s large enough, with Nordstrom reportedly seeking around 180,000 to 200,000 square feet. “There are just a number of factors. It’s difficult to find an opening,” Nordstrom said. The company operates 114 full-line stores, as well as 76 Racks. Racks are being rolled out faster than full-line stores. Nationally, Nordstrom sees 10 to 15 opening this year, according to Geevy Thomas, president of the off-price division. There’s been speculation that more could open in Manhattan, but when asked about that, Thomas replied: “We are not looking at any sites in Manhattan right now.”The new Rack, at One Union Square South on 14th Street and Broadway, represents a clutter-free, easier shopping experience compared with the more tedious process of sifting through the rounders presented by other off-pricers. The 32,136-square-foot, one-level store, which is below ground, is well organized with 25,000 pairs of shoes, including lots of Cole Haan styles and flip-flops; 2,400 handbags including Rebecca Minkoff leather bags marked down from $295 to $129.97, and 2,000 pairs of denim for men and women, including DKNY Jeans originally priced $34 to $79 reduced to $19.97 to $39.97. There are also tops from Michael by Michael Kors, priced $19.97 to $69.97, down from $69.50 to $179.50, and August Silk women’s tops, originally $48 to $58 discounted to $16.97 to $24.97. Other well-known labels displayed are See by Chloé, BCBG by Max Azria, Marc by Marc Jacobs, Joseph Abboud, Kate Spade, Michele watches, L.A.M.B. and Hickey Freeman.On the men’s side, Calvin Klein suits for $259.97, reduced from $525, were spotted as were dress shirts from Hugo Boss and Jhane Barnes, originally in the $80 range, which are discounted to about one-third the price.Nordstrom officials say the store will get truckloads of new merchandise five days a week. Roughly 25 percent of the assortment comes from the full-line Nordstrom stores, and 75 percent is bought expressly for Rack. Generally, prices are 30 to 70 percent off. While the decor is hardly upscale, it’s clean and organized with wood-paneled walls and a faster checkout with 19 cashiers and an overhead monitor directing customers to the next available station. There’s also a revamped, larger shoe department with pairs displayed across seven levels of racks and boxed.
To celebrate Pride 2018, @themarcjacobs released the #GratefulNotHateful campaign, a social media initiative aimed at extending Pride beyond the parade. Inspired by Jacobs’ everyday outlook, the campaign features Jacobs along with a group of models and social media stars who are members and supporters of the LGBT community, all seen wearing @marcbeauty’s Highliner Gel Eye Crayons in colors of the rainbow. Head to our Instagram stories to see close-ups of the liner. #wwdbeauty
Virgil Abloh’s dad Nee and Don Crawley, cofounder of RSVP Gallery, were some of the hometown crew at the Chicago-born designer’s debut show for Louis Vuitton. (📸: @jdiderich ) #wwdmens #louisvuitton #virgilabloh
About last night: @marycharteris and @adwoaaboah hit up Hyde Park for the Serpentine Galleries’ annual summer party held in partnership with @chanelofficial. Head to WWD.com to see more photos. #wwdfashion
“This is Paris, my first show. I’m all about democracy. If some kid shows up, flew from New Jersey to just be around, let’s get him a seat.” — @virgilabloh tells WWD’s @jdiderich ahead of his first show for @louisvuitton men’s. (📸: @alfredo_piola ) #wwdmens #virgilabloh #louisvuitton
“Kate Spade was a true fashion icon who brought joy to the lives of women around the world, and inspired women to live life to the fullest. We are dedicated to carrying on her legacy,” said Anna Bakst, brand president and chief executive officer of @katespadeny. The Kate Spade Foundation announced that it will be donating $1 million to suicide prevention and mental health awareness in tribute to the recent death of Kate Spade. Read more on WWD.com. #wwdnews (📷: @chinseephoto)
A first look at @virgilabloh’s sneakers for @louisvuitton. Abloh spoke to WWD about his debut collection for Louis Vuitton, creating @kendalljenner’s #metgala outfit and redefining the heritage brand. Read the full story on WWD.com. #wwdfashion 📷: @alfredo_piola)
The world’s largest producer of denim @iskodenim is sharing the strategy behind its product development process. Read our full interview with ISKO’s product development manager Baris Ozden on the company’s extensive research practices, upcoming denim trends and the latest material innovations on WWD.com. #iskodenim