By  on March 20, 2009

Of the American women who shop for beauty products on TV, almost 25 percent of them spend more money than other shoppers. The same is true for 33 percent of women who shop via infomercials, according to a new report from The NPD Group.

The report, called “Emerging Channels Series: Beauty Care Products, Special Focus: TV Shopping Networks & Infomercials,” polled females ages 18 to 64 from an NPD online panel from Nov. 20 to 26.

To Read the Full Article
SUBSCRIBE NOW

Tap into our Global Network

Of Industry Leaders and Designers

load comments
blog comments powered by Disqus