By  on February 7, 2012

E-commerce is marching relentlessly towards a 20 percent share of specialty apparel sales and the trend only appears to be accelerating.


Michael McNamara, vice president of MasterCard Advisors SpendingPulse, told attendees that the online share of specialty apparel sales last year stretched to 18.1 percent from 16.4 percent in 2010. The figure, according to MasterCard’s monitoring of all U.S. sales activity by cash, check or credit card, stood at 10.9 percent as recently as 2007.

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