Parker, the contemporary sportswear firm, relaunched its Web site and added an e-commerce component. The site goes live today.
The New York-based company, which is owned by Derek Farrar, Laurieanne Gilner and Howard Highman, worked with Onestop Internet Inc. for the refresh, redesign and execution of parkerny.com. Onestop had previously done such e-commerce launches as Rag & Bone, Seven For All Mankind, Splendid, Ella Moss, John Varvatos and Rachel Pally.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)