With her takes on the emerging trends in fashion and style, Pixie Hopkin has always been a little out there.
In the late Sixties, when Tom Jones was baring his hairy chest on stage, Mexican men who generally lacked that look felt envious. So Hopkin supplemented her eyelash and wig business with men’s hair pieces, fake sideburns, moustaches — even false chest hair pieces.
“For those, you would use the same glue to keep your head piece on,” she said.
She started selling her hair products to El Palacio de Hierro in 1969, which led to fashion jobs inside the company. Today, she serves as commercial sub-director of special events, but she’s really regarded as the in-house fashion adviser.
She coaches the sales staff with her vast product knowledge, advises buyers, attends shows and visits showrooms, combs cities and taps consultants to discover what’s hot or on the horizon. She presses for change on the selling floors, and lately, she’s advocating pet fashion, which the store doesn’t carry. “It’s something we are missing out on,” though finding space for pooch products would be an issue, she acknowledged.
Today, Hopkin is wearing an Emporio Armani urban athletic outfit, not simply because she likes the look. It’s also because it represents an emerging trend she believes in — athletic clothes reimagined and redesigned for city life. “They’re very comfortable, mainly synthetic, with a lot of Japanese technology. I really think change is coming, from natural fibers to high-tech and recycled.”
Change is what she’s about. She looks forward to Agent Provocateur coming to El Palacio next season and sees it as “a great advance,” if not daring addition, to the selling floor.
Some Mexicans might view it as “a sex shop,” depending on how far El Palacio goes with merchandising the brand, she said. There are, after all, whips and paddles in the product line, and women in Mexico often hesitate to exude too much sexuality. “They are wearing dresses with lower backs, though in any society the conservatives are still around,” Hopkin said.
In the contemporary space, which El Palacio needs to grow, Hopkin sees a dilemma: “Younger people don’t have the resources to buy a lot of the product.” Otherwise, several contemporary brands would be welcome additions to the store, like Rebecca Taylor. The store’s private Wild & Alive brand fills some of that need with biker jackets, miniskirts, lots of shine and color and good prices, as Hopkin noted, though she’d like to see more edge in the Wild & Alive collection. “I don’t think it’s quite wild enough, but it’s definitely alive. We do have to proceed carefully.”
Ironically, kids, Hopkin said, is among the store’s most forward-thinking areas.
“The buyer is not afraid,” she observed, describing all the attitude in the fashion, like girls wearing tutus with cardigans and boots, or boys in boots with laces untied and T-shirts that say “It wasn’t me!”
For adults, light puffer jackets, easy dresses, Michael Kors bags, anything with the Tory Burch logo, BCBG Max Azria and the better-price Calvin Klein women’s line are among the strongest sellers. And she’s 100 percent behind El Palacio’s drive to sell more luxury.
“Once you put on a luxurious jacket or a Cartier watch, you feel the difference,” she said. “There is no going home.”
“What he has done at Vuitton is really exceptional,” said @gameofthrones’ actress Gwendoline Christie on @mrkimjones’ final show for @louisvuitton. “He has rebooted luxury in terms of making it commercial, viable and contemporary. And most importantly artistic. He has never compromised his artistic vision for the sake of commodity.” (📷: @zefashioninsider)
After seeing a demand for men’s wear from its customers, British contemporary women’s wear label @ariesarise has added a men’s wear component and will launch a unisex collection with @mrporterlive. The 20-piece collection includes jackets, denim, logo T-shirts and more with deconstructed ‘90s vibes. Set to launch on January 18, you can shop the pieces on Aries’ website and on mrporter.com. #wwdfashion
“And so spending so much time with a character who thinks like that, inevitability you try and analyze yourself and go back and think about your own demons and dark chapters that you had in your life,” says @thedanielbruhl of his role in TNT’s “The Alienist.” The show, set in the Gilded Age of New York, also stars Dakota Fanning and Luke Evans. Head to WWD.com to read about how 39-year-old Brühl prepared for the role and why he thinks the show is so relevant to today #wwdeye ( 📷: @Eriktanner)
Now that Celine Dion’s collection has topped $10 million in sales, the pop superstar, fashion icon and newly-minted industry player is eyeing growth in Asia. Read the full report by @tiffanyap, link in bio. #wwdnews #celinedion
“My personal philosophy to beauty is paying attention to oneself. I love to be outdoors, lots of fresh air, trying to take care of yourself as best you can. I always notice that comes through,” says Felicity Jones, the global face of @shiseido-owned @cledepeaubeauteus, which launches today. Head to WWD.com to read more about the actress’ love for beauty and how she prepared for her new role in “The Basis of Sex,” playing the young Ruth Bader Ginsburg. #wwdbeauty (📷: @dandoperalski)
Among the familiar faces at @off____white’s show was a surprise figure: Japanese artist @takashipom, pictured here on Wednesday morning. Other show-goers included @jerrylorenzo, who spoke about his upcoming project: a @nike collaboration for back to school, with designs inspired by his childhood on the West Coast. Sitting in the front row were Future, Don Crawley, @miguel and more. See the rest of the photos on WWD.com #wwdeye (📷: Stephane Feugere)
According to @laurentsai, former “Terrace House: Aloha State” cast member, she didn’t know she was auditioning for the Japanese version of “Real World.” “I was telling a couple of my friends and someone’s like, ‘That sounds a lot like Terrace House.’ I was like, ’No it can’t be.’” Turns out, it was. But Tsai isn’t just a reality star — she’s an illustrator who has worked with Starbucks Japan and most recently, she’s dipping her toes into the fashion world. Head to WWD.com to read about her time on the show, modeling and her art. #wwdeye (📷: @danieldorsa)
More changes are coming to New York Fashion Week: Beginning with the spring 2019 collection, @alexanderwangny will move his New York show to June from September, adopting a biannual schedule with collections shown in June and December. Additionally, the @cfda is planning for an official summer/winter fashion season taking place as soon as June and December 2018. Read more about the upcoming changes on WWD.com. #wwdnews #wwdfashion (📷: @slovekinpics)