By and  on September 30, 2011

CANNES, France — A strong theme that emerged from conversations with beauty executives at the TFWA World Exhibition 2011 here last week was the growing realization that companies are increasingly doing more to support their classic brands.

Kay Spanger, a member of Gebr. Heinemann’s board, said people often ask him what Chanel’s magic is, and he responds, “Chanel supports its pillars.”

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