Nars 413 Bleecker

François Nars’ new boutique immerses shoppers in the master makeup artists’ world, melding French and American and vintage and modern touches. Located at 413 Bleecker Street, the 525-square-foot store was created with the help of famed art director and Nars’ longtime friend, Fabien Baron. “Fabien weaved together elements of François’ French heritage with the use of crown molding reminiscent of Louis XVI, contrasted with a clean, modern design,” says Louis Desazars, chief executive officer of Nars Cosmetics, who adds that a custom red high-gloss cash wrap, the same shade as the brand’s classic Jungle Red lipstick, punctuates the store’s black-and-white color scheme. The space also features distressed hardwood flooring and an antique marble mantelpiece, showcasing an eclectic seasonal selection of Nars’ favorite objects, all of which are for sale, while a signature music mix, by French DJs Les Jumeaux, plays overhead.

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