By  on May 27, 2009

NEW YORK — Stephen I. Sadove, chairman and chief executive officer of Saks Inc. and a former head of Clairol, knows a thing or two about branding and its relevance to college graduates seeking jobs.

“Your brand — yourself — will be the most important product you ever try to sell to an organization,” Sadove told the graduating class of LIM The College for the Business of Fashion during his keynote address at commencement exercises Friday at Jazz at Lincoln Center. “Just as at Clairol and Saks, we needed a clear positioning. So do you.”

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