1878 Calalzo di Cadore, the first industrial complex for lens and frame manufacturing in Italy, is founded by Giovanni Lozza and the Frescura brothers in Pieve di Cadore, a town in the province of Belluno in the Veneto region of Italy.
1900 Guglielmo Tabacchi, Safilo’s founder, is born in Solvay, N.Y.
1910 The Tabacchi family moves back to Italy to start a business in the Veneto region.
Thirties Hollywood stars like Harold Lloyd make round and elongated-shaped glasses fashionable.
1934 Guglielmo Tabacchi acquires the historic manufacturer Calalzo di Cadore and founds Safilo SpA. Safilo is an acronym for Società Anonima Fabbrica Italiana Lavorazione Occhiali, which loosely translates to “Italian eyewear manufacturing company.”
Forties Manufacturing facilities on the Molinà River are updated with Pelton turbines, and the production area and offices are expanded. During the German occupation, the company is forced to make only one model of glasses, and the entire output is sent to Germany.
Fifties Production and sales networks are reorganized, and sales are boosted in postwar Milan and Rome. Trends include large American-style glasses and sport-inspired protective eyewear.
Sixties The company invests in producing sunglasses, leading to an increase in exports and greater competition with French and German producers.
1964 Safilo Group opens a plant in Santa Maria di Sala, in the province of Venice, where it transfers its administrative offices and entire production of cellulose acetate frames — the use of celluloid as a raw material for making frames was abandoned at this point.
Seventies The Pieve di Cadore plant is enlarged. Key technological innovations like the Elasta hinge, patented by Safilo, become successful.
1973 The group acquires the Padua Service Center.
1974 Guglielmo Tabacchi dies. His sons Giuliano and Vittorio take over the company’s operation.
1975-77 Distribution, sales and administrative departments are transferred to Padua.
1977 The first international sales office opens in Belgium. Others follow in the Netherlands, Denmark, Spain, Germany and France.
Eighties Consumers demand lighter, tougher, more comfortable and state-of-the-art sunglasses.
1980 Friulplastica is founded in Martignacco, in the province of Udine, to supply the group’s production plants with metal components. Safilo Canada is created.
1983 Safilo begins producing eyewear for key brands when it acquires Optifashion, which at the time had licenses with Gianfranco Ferré and Ferrari, among others.
@kith is moving into children’s. The men’s and women’s streetwear brand has launched Kidset, a Kith kids line located in New York at 64 Bleecker Street. The line includes mini versions of staple Kith pieces like the Astor bomber jacket and the Kith box logo sweatshirts, along with a wall that can display up to 120 pairs of shoes from @adidas, @newbalance, @timberland and more. #wwdfashion
“I just wanted to create this fully rounded character, but I do think what excited me most was just the opportunity to give a group of people representation that I feel needs it. I like to do characters in projects that stand for something and Karolina definitely does, so that was really exciting to me,” @ginnygardner says of her new role in @hulu’s “The Runaways.” Gardner plays Karolina Dean, a queer superhero, which is a rarity for @marvel. Read more about Gardner’s character on WWD.com #wwdeye (📷: @dandoperalski)
@heriethpaul and @gracebol have a moment on the @victoriassecret fashion show 2017. See every look from the runway on WWD.com. Link in bio. (📷: @giovanni_giannoni_photo) #wwdfashion #victoriassecret #VSFashionShow
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia