Naeem Khan interprets the Snow White gown in Saks' holiday window.
Breakfast with Dopey? Or would you prefer meeting Prince Charming?If you're not bringing the family to Orlando for the holiday, you could capture some of the Disney spirit at Saks Fifth Avenue, which for its holiday campaign celebrates the 80th anniversary of "Snow White and the Seven Dwarfs," Disney's first full-length animated film.The Saks program is nothing to sneeze at. There will be Disney character breakfasts at Café SFA, windows re-creating scenes from the fairy tale and Saks is selling exclusive Snow White-themed fashion, accessories and gifts, primarily for women and children, created by designers. About 1,000 of the Snow White dolls, priced $369, sold in less than 10 days.By partnering with Disney, Saks hopes to bring more families into the store and a different dimension to the upscale retail setting. "The key thing is we're presenting 'the new luxury,' meaning it's not just about selling goods — it's about what experiences you can bring to the consumer," said Mark Briggs, chief creative officer, for Saks’ parent company, the Hudson's Bay Co.Cafe SFA, on the eighth floor of the Saks flagship, doesn’t normally serve breakfast, but there will be one two-hour seating a day, at 8 a.m., on 17 dates from Nov. 25 to Dec. 31. There will be canapés, croissants, a "dessert parade," interaction with the cast of characters and photos. According to Briggs, it's the first time Disney is doing a character dining experience outside of one of its parks. Tickets can be purchased at saks.com/disney, at $100 per person.The Saks campaign begins Monday evening with the unveiling of the Fifth Avenue windows, with dancers, Snow White and the Seven Dwarfs, a 10-story-tall light show, a choir and a performance by Sofia Carson, the Disney Movie Channel star.In each of the 14 windows that stretch along the Fifth Avenue facade of the flagship, Saks has re-created a scene from the fairy tale, such as Snow White by the wishing well and the Evil Queen asking her magic mirror who is the fairest of them all, and the dwarfs “heigh-ho”-ing home from a day’s work in the diamond caves. Saks is utilizing animation, a 3-D layering technique and original artwork from the film.[caption id="attachment_11052845" align="aligncenter" width="683"] A Snow White gown interpreted by Alberta Ferretti for Saks' holiday windows.[/caption]Along the 49th and 50th Streets sides of the flagship, the windows house merchandise and one-of-a-kind fairy-tale gowns created by designers Alberta Ferretti, Naeem Khan, Monique Lhuillier and Marchesa, displayed against enchanted forest backdrops. "What's interesting is that we gave the designers the brief and let them come up with their vision of a 21st-century Snow White," said Briggs. Naeem Khan's interpretation has a colorful folksy style, with feathers, embroidery and appliqué, while Ferretti took a modern approach.It's not the first collaboration between Saks and Disney. In 2015, Saks got several designers to reimagine Cinderella’s glass slippers, in conjunction with the release of the live-action Cinderella film. That's retail entertainment.
@pantone announced their Color of the Year 2018: Ultra Violet. Nearly 20 months after the musician Prince’s death, fashion is having a purple moment. Varying shades of purple appeared on spring or fall runways, from @christopherkane to @calvinklein. @gucci’s Alessandro Michele bathed his fall runway in ultra violet-colored light at one point. Pantone 18-3838 is meant to “push the boundaries of what inspires us to look upward and outward to the future.” #wwdnews #wwdfashion (📷: @kukukuba)
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As shopping behaviors evolve, the retail experience must follow. Head over to retail experts @colliersinternational’s Knowledge Leader series to read more about the shift in our shopping era. #colliersretail #lovecolliers
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@louboutinworld and @disney are making magic once again, creating a set of shoe designs for the release of “Star Wars: The Last Jedi.” Louboutin designed a pair of shoes for each of the film’s four female leads: Rey (@daisyridrey), Vice Admiral Amilyn Holdo (@lauradern), Captain Phasma (Gwendoline Christie) and Rose Tico (@kellymarietran). The shoes will debut on Saturday at the L.A. premiere of the latest episode. #wwdfashion
Today at the #BeautyIncAwards 2017, WWD will be joined by beauty leaders from around the world as we honor this year's most innovative people, products, brands and places. Follow along here and on Twitter for live coverage from the exclusive event. #wwdsummits (📷: @elizaflorendo)
Exclusive: Beauty superinfluencer @marianna_hewitt is launching her first-ever skin care brand with her business partner @laurengores. Their new line Summer Fridays, which will be sold exclusively at summerfridays.com starting in January, is launching with just one product – a hydrating cream Jet Lag Mask. “We wanted to focus on one product that was amazing,” said Hewitt. Read the full interview on WWD.com. Link in bio. #wwdbeauty #wwdnews
Michelin star-rated chef PJ Calapa marks his first solo endeavor with today’s opening of @scampinyc –– the new Southern Italian restaurant located in Manhattans’ Flatiron District. The upscale yet welcoming environment matches the menu, which includes two types of scampi: traditional Italian langoustines in butter and the Americanized version with shrimp over pasta 🍤 - pictured here. #wwdeye (📷: George Chinsee)