By  on March 6, 2013

While retailers such as Wal-Mart, Nordstrom, Amazon and eBay are offering same-day delivery of online orders in select markets, a study by Boston Consulting Group found that the majority of consumers were more interested in free delivery and lower prices.

The study, conducted in November polling 1,500 U.S. consumers, found that only 9 percent of respondents said same-day delivery would improve their online shopping experience, compared with 74 percent who chose free delivery and 50 percent who cited lower prices.

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