NEW YORK — Calgon hopes “Modern Family” star Sarah Hyland will attract a new generation for [Heart] Calgon, a youth-oriented sibling for its iconic bath and body line.
“My mom knew ‘Calgon, take me away,’” said Hyland of the memorable Calgon phrase, while she was on location recently Los Angeles for the shoot of a print ad and social media videos. “This is the first beauty company I’m working with and I’m honored not only to be part of the campaign, but to be a part of the product’s launch.”
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)