Sears wants more cross-shoppers — meaning consumers who shop the hard goods and cut across the store for apparel.
So without getting trendy, and with a keen awareness that a “guy’s guy’’ is often the core customer, a line called Outdoor Life starts hitting the 800 Sears stores on Saturday. Two weeks later, 1,100-to-2,300-square-foot shops-in-shop will spring up in many locations, and by Sept. 20 Outdoor Life will be on sears.com.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
"That's something that resonates with me too because I'm so locked into a number. If I go over that number it completely ruins my day so it's nice to get detached from the number on the scale." - Chelsea Handler on Kelly LeVeque's book "Body Love." #wwdeye (📷: John Salangsang)